Facebook and Meta Advertising with AI: Targeting and Automation
This advanced training module dives into the world of digital marketing by focusing on the potentials of Artificial Intelligence applied to targeting and automation strategies. Participants will learn about Facebook AI, automated Meta campaigns, and advanced Facebook targeting while exploring key concepts such as conversion data analysis, SEO, SEM, user experience, and design thinking in digital advertising.
Why This Course
Discover how Facebook AI advertising and Meta campaign automation can revolutionize your approach to automated digital marketing. With advanced Facebook targeting techniques and in-depth conversion data analysis, this course provides unique tools to overcome challenges in the marketing world. Seize this opportunity to transform your strategies and achieve new objectives – the future of digital marketing starts now!
What You Will Learn
- Learn how to integrate Artificial Intelligence into advertising strategies on Facebook and Meta for more precise and personalized targeting.
- Master automation techniques that simplify campaign management, saving time and optimizing results.
- Deepen your use of advanced data analysis tools, enhancing your ability to monitor and measure campaign performance in real time.
- Develop practical skills to solve common challenges and fully leverage the potential of AI to transform obstacles into growth opportunities.
Table of Contents
- Module 1: Fundamentals of Facebook and Meta Advertising with AI
- Module 2: Targeting and Automation: Strategies Based on Data Analysis, SEO, and SEM
- Module 3: User Experience and Customer Journey: Optimizing Interaction and Campaign Impact
- Module 4: Design Thinking and Project Processes: Practical Examples and Case Studies
Who It’s For
- Social Media Manager: Responsible for daily management and optimization of Facebook and Meta campaigns.
- Digital Marketing Strategist: Designs integrated strategies using advanced targeting and AI automation for high conversion results.
- Facebook Advertising Specialist: Expert in planning and managing targeted campaigns on Meta platforms.
- Content Marketer: Combines creative content with AI-driven targeting strategies to maximize engagement and visibility.
- Digital Data Analyst: Analyzes data from automated campaigns to optimize performance and ROI.
- Marketing Technologist: A hybrid profile merging marketing expertise with AI technologies to innovate digital advertising.
Course Details
- Duration: 4 hours
- Cost: €400
- Format: Individual or group sessions
- Large Classes: Customized offers available for large groups
- Delivery: Online
- Practical Applications: Practical exercises and project work included
- Certification: Professional certificate to enhance your CV and LinkedIn profile
