AI Generativa per il Content Marketing
The module “AI Generativa per il Content Marketing” is an advanced training course designed for those who wish to understand the roots and potential of innovative tools like ChatGPT. The course offers a comprehensive overview of the evolution of artificial intelligence, focusing on machine learning and neural networks – essential elements for success in digital marketing. Participants will acquire specialized skills in AI generative content marketing and ChatGPT digital marketing, exploring topics such as AI copywriting, content automation, and AI-driven lead generation.
Why This Course
Embark on the journey with AI Generativa for Content Marketing and transform your digital strategies! Discover how AI copywriting and ChatGPT digital marketing can revolutionize content creation. You will deepen your understanding of content automation and AI lead generation to achieve extraordinary results in a constantly evolving world. It’s time to breathe new life into your career – get ready to make a difference!
What You Will Learn
- Understand the fundamentals of generative AI and its role in transforming content marketing.
- Experiment with innovative tools and techniques for creating original, personalized, and engaging content with AI.
- Develop integrated strategies to utilize AI in planning and executing effective marketing campaigns.
- Analyze data and metrics to optimize generated content, ensuring concrete and measurable results.
Table of Contents
- Module 1: Introduction to ChatGPT – Evolution, functionality, and fundamentals
- Module 2: Technological Foundations – Machine Learning and Neural Networks
- Module 3: Applications in Content Marketing – Copywriting, content creation, customer service, and lead generation
- Module 4: Integration and Ethical Implications – Strategies, automation, success stories, and commercial risks
Who It’s For
- Content Marketing Specialist – Use generative AI techniques to create innovative and targeted content.
- Digital Strategist – Integrate AI technologies into digital strategies to optimize campaigns and targeting.
- Copywriter – Leverage AI tools to generate creative and personalized texts in reduced time.
- Social Media Manager – Employ AI for planning, analyzing, and optimizing content publication on social platforms.
- SEO & Content Strategist – Combine AI and data analysis to enhance organic positioning and content relevance.
- Growth Hacker in Marketing – Adopt AI solutions to accelerate experimentation and implement rapid growth tactics.
Course Details
- Duration: 4 hours
- Cost: €400
- Mode: Individual or group
- Quote for large classes: Possibility to request a personalized offer for numerous groups
- Delivery: Online
- Practical applications: Practical exercises and project work included
- Certification: Professional certificate to add to your CV and LinkedIn
