Social Listening e AI: Monitoraggio e Analisi dei Social
Explore an innovative training pathway where Social Listening meets Artificial Intelligence Marketing to revolutionize your digital approach. This course delves into advanced modules focusing on Social Media Monitoring and Social Data Analysis, backed by practical case studies and a comprehensive overview of integrating intelligent algorithms for dynamic digital campaigns.
Why This Course
Discover the incredible power of Social Listening and Artificial Intelligence Marketing to transform your digital strategy. Through this program, you will master advanced techniques in Social Media Monitoring and Data Analysis, allowing you to automate digital campaigns effectively and creatively. Seize the opportunity to redefine your vision and become a leader in the digital future.
What You Will Learn
- Understand the fundamentals of social listening and its importance in monitoring and interpreting online conversations.
- Learn to utilize AI tools for analyzing data and identifying trends and sentiment on social media.
- Develop the skill to translate collected data into strategic insights for optimized marketing decisions.
- Gain practical abilities in detecting improvement opportunities and innovative solutions to meet audience demands.
- Apply advanced methodologies for real-time performance monitoring and dynamic adjustment of communication strategies.
Table of Contents
- Module 1: Introduction to Social Listening and Artificial Intelligence
- Module 2: Emerging Technologies and Practical Applications in Digital Marketing
- Module 3: Case Studies and Strategies for Campaign Optimization
- Module 4: Data-Driven Automation, Ethical Considerations, and Best Practices in Social Monitoring
Who It’s For
- Social Media Manager – Manages digital communication strategies using social monitoring and analysis.
- Digital Marketing Specialist – Optimizes campaigns and targeting by integrating data from social listening tools.
- Social Data Analyst – Interprets online trends and conversations to guide strategic business decisions.
- Content Strategist – Tailors content and messaging based on analysis of user behavior and perceptions.
- AI Marketing Expert – Integrates artificial intelligence solutions to automate social data monitoring and interpretation.
- Brand Reputation Manager – Monitors and analyzes online sentiment to protect and enhance brand image.
Course Details
- Duration: 4 hours
- Cost: €400
- Mode: Individual or group sessions
- Group Quote: Customized offers available for large classes
- Delivery: Online
- Practical Applications: Includes hands-on exercises and project work
- Certificate: Professional certification to enhance your CV and LinkedIn profile
